A fast-food restaurant franchise makes much more than the average small business. Learn why you should own a restaurant franchise over other franchises.
Restaurants: The Right Industry
You may have heard that owning a franchise is a great way to start your own business and be your own boss without building a brand from the ground up. When looking to invest in a franchise, there are plenty of industries and brands to choose from. But when it comes to which industry stands out as the best franchise opportunity, it’s got to be the restaurant industry. Let’s explore nine reasons why investing in a restaurant franchise is a smart choice:
- Established Brand Recognition
When you invest in a restaurant franchise, a huge upside is the established brand recognition. As an existing brand, a franchise in the restaurant industry has already built a loyal customer base. You won’t have to start from nothing when building brand recognition and trust with customers. You have the advantage of the brand’s existing reputation to attract and retain customers and drive sales.
- Proven Business Model
A great reason to invest in a franchise in the restaurant industry is the proven business model. Franchise companies have spent years developing effective business models. You don’t have to figure out what works and what doesn’t because the franchisor will teach you their system and give you the necessary tools to run a successful business.
- Training and Support
When investing in a franchise of this type, part of the deal is receiving training and ongoing support from the franchisor for yourself and sometimes your employees. It’s in a franchisor’s best interests to make sure their franchisees are successful. They provide comprehensive training to teach you their system so you can run a successful restaurant. Franchisors also offer ongoing support like marketing, operational support, and other resources to help you succeed.
- Marketing and Advertising
Marketing takes significant time and investment when building a new brand, creating awareness of what a brand offers and attracting customers. When you invest in a food franchise, the franchisor handles much of the marketing and advertising for the brand. They’ve invested in creating marketing campaigns, both local and national, using strategies that drive sales.
- Economies of Scale
Investing in a food industry franchise gives you the advantage of economies of scale. Franchisors have forged relationships with suppliers and negotiate better prices on supplies and equipment with their buying power. You can save on costs and operate more efficiently, which helps your bottom line.
- Positive Economic Outlook
According to a recent report by the International Franchise Association (IFA), the economic outlook for franchising in general is positive. And the table/full-service restaurant category and the quick service restaurant category (QSR) were predicted to improve by 2.5% and 2.1% respectively in 2022, indicative of a bright future.
- Strong Demand
Another benefit of investing in a restaurant industry franchise is the strong demand for fast food. Zippia reports the U.S. fast food industry has a market size of $331.41 billion as of 2022. People love the convenience and speed fast food restaurants provide. An estimated 37% of Americans eat fast food daily.
- Expansion Opportunities with Multi-Unit Franchising
Franchise restaurants offer the opportunity to expand your business through multi-unit franchising. Opening multiple locations allows you to leverage the brand recognition and proven business model of the franchisor, developing your business and building profits. Many brands encourage multi-unit franchising as an opportunity to grow.
- No Experience Required
You don’t need to hire employees with special skills. Nor do you need restaurant experience to own this kind of franchise, though that give you an advantage. What’s important is business capability. Some positions like chefs or managers benefit from experience, but most employees can be trained to deliver the necessary services.
Why Freddy’s is Your Best Franchise Opportunity
Freddy’s Frozen Custard & Steakburgers is a more than just an ice cream franchise; we’re known for our made-to-order steakburgers, shoestring fries, and frozen custard. Founded in 2002, we’ve grown to over 470 locations in 36 states, making us one of the fastest-growing franchises in the U.S.
Why is Freddy’s Frozen Custard and Steakburgers a great franchise opportunity? We’ve built strong brand recognition with a loyal customer base. This helps franchisees attract customers and build businesses.
Our streamlined business model makes it simple to own and operate your Freddy’s Frozen Custard and Steakburgers. We help franchisees run their restaurants efficiently. We also provide extensive training and support, ensuring franchisees have all the tools needed to succeed.
At Freddy’s Frozen Custard and Steakburgers, our commitment to exceptional guest service helps you build a reputation in your community and attract repeat customers. We’re known for our signature steakburgers and frozen custard, but Freddy’s Frozen Custard and Steakburgers also offers a menu of other favorites like hot dogs, shoestring fries, cheese curds, onion rings, and chicken sandwiches.
Freddy’s Frozen Custard and Steakburgers’ leadership team developed extensive training and support for our franchisees, including site selection assistance, marketing and advertising support, and ongoing operational support. We’ll help you navigate the challenges of starting and running a successful restaurant franchise, so you can make the most of your opportunity.
The fast-casual restaurant industry is growing rapidly with consumers demanding better, more convenient dining options. This can help franchisees build a successful business and take advantage of the growth opportunities in the industry. Our franchise stands out, with available territories across the U.S. where you can own your franchise.
Freddy’s Frozen Custard and Steakburgers is a growing franchise America craves and franchise owners love. Learn more about owning a Freddy’s; fill out and submit a franchise form today.